The Problem with Problem Statements

Overview:

Problem statements are widely touted as “the way” to approach solving problems. This interactive webinar describes typical problem statement content, explains intended purposes of each element, and then reveals ordinarily-unrecognized common weaknesses that counter intended benefits. A more powerful alternative technique, the Problem Pyramid™, is introduced and explained.  

Why you should Attend:

Discover why problem statements often are less effective than presumed and actually can contribute to making projects take longer, cost more, and deliver less than expected. Recognize how typical blindly relying on traditional problem statements not only increases their weaknesses but makes it harder to realize or accept such weaknesses exist, let alone overcoming them.

Areas Covered in the Session:

• Defining the problem before undertaking its often-costly presumed solution
• Typical problem statement contents
• Contents issues-wrong problem
• Venting vs, illumination
• Jumping to (inappropriate) solution
• Problem Pyramid™ alternative
• Systematic disciplined process
• Get the problem right, then measures, value, and causes
• The missing link-REAL Business Requirements
• Innovative product/system/software definition
• Guidelines for confirming each step before proceeding
• Secret for countering higher-ups’ mistaken solutions

Who Will Benefit:

• Project Managers
• Senior and Middle Business Managers
• Business Analysts
• Product Owners
• Project Team Members
• Developers
• QA/Testers
• Auditors